A person with blonde hair sits on a slide, resting their chin on their hand. They wear a blue shirt, pink pants, and colorful stickers on their face and arm, with a thoughtful expression in bright, striped sunlight.

In uncertain times, Joya asks, ‘what if it all works out?’

The indie pop artist from Hong Kong on queer love, faith, motherhood, and focusing on hope rather than cynicism

Joya's latest single, “Hold On, Hold On,” dropped on Friday.

Courtesy of Joya

There is no shortage of reasons to be afraid right now. Wars dominate headlines. Inflation continues to rise. Job markets feel unstable. Somewhere between the political uncertainty and endless doomscrolling, hope has become strangely unfashionable. Cynicism feels easier and safer, even.

For Hong Kong-born indie pop artist Joya, 32, those fears became impossible to ignore while preparing for one of the biggest changes of her life as a first-time mother, along with her wife. “What kind of world are we bringing our child into?” was the question that loomed over the two queer Asian women.

But instead of spiraling deeper into that fear, that uncertainty became the very reason to create. Joya chose to ask herself a different question, one that would eventually become the foundation of her upcoming EP, What If It All Works Out?  “Instead of thinking about everything that could go wrong, we could instead focus on the hope and the joy that this experience is giving us as a couple,” Joya shares. “It's also shown me that I can still have these multifaceted sides of me, and it doesn't go away when I become a mother.”

Choosing hope over fear

Joya says that the birth of her child gave her a stronger sense of boldness and clarity. With less time in the day, she’s become more intentional about how she spends her energy and wants everything she creates to carry purpose and meaning. This naturally shaped the music she wrote leading up to her baby’s birth late last year.

The question, “What if it all works out?” was shaped by the realities of building a life as a queer couple raising a child in Hong Kong. While she says she feels grateful that queer families are able to exist openly there, many everyday systems still require same-sex parents to navigate forms, schools, and structures that are not designed for them. However, Joya says her art is not blind optimism. It’s intentional hope. One that acknowledges uncertainty without surrendering to it, and one that dares to imagine joy despite the instability surrounding it. “I want it to be hopeful, but not naive,” she explains. “I wanted it to feel childlike, but not childish.”

That distinction matters deeply to Joya, whose artistry often lives in contradiction and in between spaces. Born and raised in Hong Kong, she grew up surrounded by overlapping cultures. She attended school in English, learned Mandarin, and spoke Cantonese and English at home. Her parents filled car rides with artists like Simon & Garfunkel, Carole King, and Queen, while Cantopop ballads and karaoke culture formed the soundtrack of the city around her. “Hong Kong is the ultimate east-meets-west city,” she says. “Growing up, I just kind of absorbed all these different cultures unconsciously.”

A woman with shoulder-length hair poses confidently in front of a bright neon sign, bathed in a vivid orange-red light. She tilts her head and touches her hair, giving a slight smile to the camera.

Growing up, Joya was surrounded by music ranging from Simon & Garfunkel to Cantopop.

Courtesy of Joya

Too eastern for the west, too western for the east

Music entered her life early through musical theater. As a teenager, she performed in productions like Rent and Spring Awakening, eventually landing opportunities to perform on large stages alongside Cantopop artists. “I distinctly remember feeling like I was very much comfortable and at home in that environment,” she says. 

Still, pursuing music professionally never seemed realistic. “I came from very open-minded parents,” Joya says, “but out of care for me, music or the arts were never really seen as an option professionally.”

Instead, she pursued political science and global health at Northwestern University in Illinois, eventually interning at the United Nations High Commissioner for Refugees in Geneva, the UN agency responsible for protecting and supporting refugees and asylum seekers, before pivoting to work in tech, a job she still balances today alongside music and acting. It wasn’t until the isolation of the COVID-19 pandemic that music quietly returned to the center of her life. “Work was soul sucking in many ways,” Joya recalls. “There was no social output or input, and I was just writing songs.”

Encouraged by her girlfriend—who is now her wife—Joya began uploading music online. One of her first songs was shared through actor Joseph Gordon-Levitt’s collaborative art platform HitRecord, where he personally commented on her work. “That was kind of the first impetus,” she says. “I thought, ‘This Internet thing is so great. It’s bringing people from all over the place, and they’re responding to my music.’”

Five years later, Joya has built a growing international audience through warm and confessional storytelling that feels both intimate and universal. Her music carries the approachability and live charisma of Olivia Dean, paired with a rich vocal range reminiscent of Laufey. Her indie pop songs blur the lines between Hong Kong and the Asian diaspora. She describes herself as “too eastern for the west and too western for the east,” a feeling that extends beyond geography into identity itself. “I’ve kind of had to find my own little lane because I couldn’t fit into anything that previously existed,” she says.

Early in her career, she struggled with pressure from the music industry to define her genre, audience, and identity, but eventually realized that focusing too much on labels made her work feel less authentic. Instead, she now prioritizes honesty in her songwriting and trusts that the right audience will connect with her naturally. 

A woman in a yellow dress stands on rocky terrain by the sea, with cliffs on either side and distant islands visible across the water under a partly cloudy sky.

Joya's upcoming EP focuses on hope and the joy, rather than everything that could go wrong.

Courtesy of Joya

Reclaiming faith through love

That “in-between” feeling also shaped Joya’s journey with queerness.

Although she grew up around LGBTQ+ communities through musical theater, Joya says she never imagined herself as part of them. Raised in both a traditional Chinese environment and a Christian household, queerness felt distant until she got to university, where a woman confessed romantic feelings for her. “My brain just went, ‘Wait, what?’” she says with a laugh. “I was personally very shocked.”

The experience triggered what she describes as a years-long identity crisis marked by depression, guilt, and fear over how her family and faith would respond. “I had grown up as kind of that perfect daughter,” she says. “So this was a huge dark cloud hovering over me.”

Part of the pain came from hearing harmful rhetoric within church spaces. Joya remembers sitting in Bible study groups during which people warned others about those with “homosexual tendencies.” Eventually, she left that church and began rebuilding her relationship with faith on her own terms, reading books such as God and the Gay Christian by Matthew Vines and seeking stories from other queer Christians who had gone through similar journeys.

Joya says reconciling queerness and faith requires strong support, especially for many who go through painful experiences with the church. But for her, her faith never disappeared. Describing it as an “inherent fact, like the sky is blue,” she says being queer never erased her relationship with God. If anything, her relationship with her wife deepened it, allowing her to discover new parts of herself and experience love in a more honest and meaningful way. Today, she says she experiences faith differently, not through fear or shame, but through pure love. “I actually think I experience more of God’s love now than I was able to before,” she says. “Because now I’m just me, which is truer in the sense that God made me this way. And God has only brought good things and wonderful things through this relationship.”

The radical power of ordinary joy

Through the years, Joya’s quiet confidence has slowly begun appearing more visibly in her work. While earlier songs subtly referenced relationships with women through pronouns and personal storytelling, her latest music and visuals are far more intentional in their representation.

Her latest single, “Good Stuff,” and its music video centers on two Asian women in love, not through tragedy or spectacle, but through ordinary domestic moments. Since queer representation is often overly focused on trauma, conflict, or attraction, Joya rarely saw queer couples simply existing together in tenderness and safety in the media. “It was very intentional that I wanted to portray just life,” she says. “The ordinariness of it is actually what makes it extraordinary. People aspire to be seen and loved and in a safe place with the person they love. Just having breakfast. Doing laundry. That mundaneness is what makes it both ordinary and extraordinary at the same time.”

That emphasis on the ordinary feels especially significant within Hong Kong, where LGBTQ+ acceptance remains complicated. Joya describes the city as culturally layered, deeply international and progressive in some ways, yet still shaped heavily by traditional family expectations. “The first question becomes: can you still be a good son or daughter?” she explains. “And then beyond that, does this bring shame to the family?”

While she says she feels physically safe as a queer woman in Hong Kong, legal protections and societal acceptance remain inconsistent. For example, Pride events like Pink Dot Hong Kong, which is one of Asia’s largest queer festivals, have faced venue cancellations and growing uncertainty in recent years. “It’s a few steps forward, a few steps back,” she says.

Building a future worth imagining

A young woman with short blonde hair leans against a yellow pole outdoors. She wears a floral top, pearl necklace, and has a bird tattoo on her arm. The background shows blurred greenery and a swimming pool.

Through her music, Joya wants to show how art can be hopeful.

Courtesy of Joya

Still, Joya believes art has a unique role to play in moments like these. “Art can show more hope,” she says. “There’s so much media out there that is so negative. I want to show more joy and possibility.”

That philosophy now shapes nearly everything she creates. Becoming a wife and mother has only intensified that sense of urgency and clarity. “I don’t want to dilly-dally around what I want to say and do anymore,” she says. “I just want to be clear about what I’m about.”

At the core of her work is the Chinese phrase 小確幸, meaning “small but certain happiness.” It’s the idea that joy doesn’t always arrive through grand achievements or perfect circumstances. Sometimes it exists in fleeting, ordinary moments. In many ways, What If It All Works Out? is built around protecting that softness. Not because the world is easy, but because it isn’t.

That same tenderness extends beyond music. Alongside her latest releases, Joya recently made her acting debut in As It Should Be, a short film about coming out to a traditional Hong Kong family during Lunar New Year. For Joya, the project felt especially meaningful because it was entirely locally made while still carrying resonance for queer Asian and diasporic audiences beyond Hong Kong. She is also intentional about recognizing the people who made these stories possible. The Good Stuff music video stars actress Cinzia Lau, while Cineoz Studios, led by director Edwin Lai and art director Yvonne Tsang, helped shape both the music video and As It Should Be. Their involvement is a reminder that telling queer stories is a communal act, sustained not only by LGBTQ+ creatives but also by allies willing to help imagine more hopeful possibilities.  

Joya hopes her audience is able to walk away from her work feeling seen, heard, and reminded that their lives are not only valid or accepted, but worthy of celebration. And for anyone discovering her through “Good Stuff,” she simply hopes that they feel joy and see the intention and care behind what she creates. Her latest single, “Hold On, Hold On,” dropped on Friday, inspired by the phrase, “Hold on long enough to see the world change.”

More than anything, Joya hopes people continue showing up for queer Asian artists and communities, not from a place of scarcity, but support. She speaks passionately about the importance of mutual encouragement, collaboration, and creating space for each other’s stories to exist and thrive.

In a time when cynicism feels almost expected, Joya’s hopeful work insists on something softer. “We can already imagine everything that can go wrong,” she says. “What are the possibilities instead?”

Published on June 8, 2026

Words by Michelle De Pacina

Michelle De Pacina is a Filipino reporter whose work spans breaking news, music, entertainment, crime, culture, and politics. She earned her master’s in journalism from NYU and is now based in Los Angeles. Michelle is driven by a commitment to elevate diverse voices, with a particular focus on championing stories from the Filipino community. Follow her on Instagram at @michdepacina.